We all know books are special but an Argentinian Children’s Publisher have truly put the magic into one of their books.
In an attempt to teach children the origins of books – trees – they have created a hand-stitched children’s book into which Jacaranda seeds are carefully sewn. Once the book is read, it is buried and within seven to fourteen years the beautiful purpleblue blooms of the Jacaranda tree will flourish.
‘Mi Papa estuvo en al selva’ (‘My Daddy was in the jungle’) is hand made on acid-free paper, uses ecological ink and is finished with silk. The story itself follows a father’s adventures in the South American jungle and is aimed for the 8-12 age group, although it can obviously be read to younger children.
Pequenos, the publishers based in Buenos Aries, believe that ‘trees and children can grow together’ and with this book they have successfully achieved the world’s first truly recyclable book whilst teaching children about ecological responsibility.
The book caused a sensation when launched earlier this year, gaining not only national but also international notoriety. Some bookshelves promoted the books by half-planting them in soil and allowing the seeds to germinate – a spectacular and thought-provoking sight and visualising the novel concept of not only do books come from trees but trees come from books.
It will be interesting to see if their idea of ‘Tree, Book, Tree’ will be picked up by other publishers and grow across the globe. How can it lose? Teaching children the love of reading and ecology. Alas the stunning sub-tropical Jacaranda seeds will not flourish in colder climes and adjustments must be made accordingly. Ahh…
Please do take a look at their promotion video which also shows the book production.
http://www.fcb.com/our-work/tree-book-tree
‘Our greatest glory is not in never falling, but in rising every time we fall.’
Confucius














